This is great news – Many people will have noticed that Facebook will take down or even prevent videos being uploaded if it detects copyrighted music in a video.
This has affected everyone from commercial video producers and aspiring musicians who might have simply recorded a cover version of their favourite song in their bedroom.
Well not any more. After making deals with record labels and many indies, you can now do this. The other incentive for Facebook has been the growth in the social media platform Musical.ly. This is very popular with teenagers as somewhere they can record themselves miming to popular hits.
Facebook is going to struggle making itself hip with younger teenagers but I feel Musical.ly should worry. For everyone else, video just got more engaging.