Are You Being Social?

Social Media Strategy and Support

Are You Being Social?

Social Media Strategy and Support

by Phil Aston

Social media without a strategy is just noise.  We will help you develop a voice and grow your brand. 

Social Media Marketing and Management

Social Media is now more important than ever before in getting your business noticed and allowing your customers to share your news with others.

It does, however, take a lot of time, changes often and can be complicated. You can easily put in the hours and have nothing to show for it apart from the fact it took you away from your core tasks.  If you enjoy it then that’s great, but if you don’t then outsource it to us because we do love it.

There is a misconception that Social Media is free, it is NOT ‘Free Media’, it takes up your time and can be complicated. We understand it, use it every day and can help you formulate a strategy that engages your customers and helps you find new ones. Social Media Marketing is now an integral part of any ‘Digital Marketing’ SEO strategy.

Our role is to help you keep on top of your Social Media accounts by posting relevant content that stays in line with your current content marketing strategy and your business’ tone of voice. We will also grow your audience and ensure it is the right audience.

The online world is now predominantly on mobile. When you are out and about, look at people at restaurants, train stations, airports or on the move.  What are they doing?  They are looking at their phones.  They are not searching on Google, they are on Social Media.

If that is where they are spending their time then that is where you need to be. Think about when you are at home, watching the TV, how many of your family are also checking their phones? Almost every TV programme now has a hashtag, what is yours?

Our Approach

Our Social Media Marketing service blends in with your brand personality. We can :

  • Help you identify which social channels are best for your business
  • Set up your accounts and optimise your words and images
  • Listen to and understand your customers’ needs
  • Set goals which can be measured
social media marketing cornwall
social media selling on mobile

What We Do

If we identify another area that will help your brand or changes which would work for you within Social Media, then we incorporate it. We will:

  • Design, develop and set up your social accounts
  • Promote your offers and website content
  • Research who to follow
  • Promote your activity via our own networks
  • Optimise your posts with the right keywords
  • Design artwork as required
  • Manage and design Facebook Ads
  • Monitor who follows you
  • Provide analytics and monitoring
  • Edit you own images and videos
  • Competitor Facebook Page Analytics and comparison
  • Competitor Twitter Analytics

Why Choose Us?

We were early adopters in Social Media and understand the intricacies of listening and broadcasting.

Being specialists in SEO and WordPress sets us apart from many agencies so we can ensure all your posts are optimised and your website is updated.

  • You are not tied into any contract
  • We have a very strong Social Media following ourselves – Over 180K
  • We can design and optimise your text and images
  • You can also carry on doing your own posts and tweets
  • We will tell your story uniquely across networks
  • We can edit or brand video for different platforms
  • We will also share your content on our network

Our social media reach is over 180,000 and we promote all our clients via our network

We have an extensive Twitter Network which can be used to help promote your business and offers.

Genius Loci – Our main business account offering news and advice on Digital Marketing.

Cornwall Biz UK – News and promotion for Cornwall Business

Fab Hotel Offers and More – News and Promotion for accommodation providers

Dining Out In Cornwall – News, and Promotion for Restaurants and Food Producers.

Classical Strings – Weddings and Events

Yoga Work Life Balance – News and Promotion for lifestyle and ethical businesses

Sue Aston Music – Music and Arts

How Not to Choose Your Social Media Agency

  1. Don’t hire anyone who needs 10 people and 25 days to compose a tweet.
  2. Do not sign up to any Social Media experts who have fewer than 100 followers, tweet twice a month and charge £100s per month
  3. Do not use any agency that auto promotes the same content across platforms.
  4. Don’t use any agency that simply re-shares content created by others
  5. Never take advice from anyone who has fewer followers than you.

You are not tied into any contract with us, and you are not tied to any long-term plan with Genius Loci. You can cancel at any time with just one month’s notice.

Call 01736 719342 now to see how we can help you.

Phil Aston SEO Consultant Cornwall
Phil Aston
SOCIAL MEDIA SPECIALISTS

We can help you get back to what you do best whilst we grow and monitor your online world. 

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